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FrançaiseCaption: A B Testing: Why Is a Financial Times Subscription So Expensive? WIRED
Subject: Wired has a big article on A B testing this month, which makes a good point: Today, A B is ubiquitous, and one of the strange consequences of that ubiquity is that the way we think about the web has become increasingly outdated. We talk about the Google homepage or the Amazon checkout screen, but it’s…
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