How digital marketing evolved over time: A bibliometric analysis on scopus database PMC

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Caption: How digital marketing evolved over time: A bibliometric analysis on scopus database PMC

Subject: Nowadays, a large number of customers are spending their time on social and digital media for a variety of purposes ranging from information searching to the final purchase of products. Responding to this shift, marketers are spending a significant ...

Keys: pmc8695267, articles, ncbi, nlm, nih, gov, pmc

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